Pommmodoro – rebranding plan

CLIENT: Pommmodoro [pizzeria]
COMMISSIONED BY: Bernabei Consulting
PERIOD: March 2017 – April 2017
BRIEF: relaunch of the restaurant
TASK: brand, target and market analysis; definition of competitive advantage, brand values and business approach; branding plan; strategies to gain visibility online and offline; direct marketing strategies and developing partnerships; business relaunch strategies
MY ROLE: strategic planner

Pommmodoro – Rebranding Plan – Index [ENG] by Alessandra Colucci on Scribd