
Elpack – gadget and strategic consulting
CLIENT: Elpack SpA [company specialising in ICT projects development]
PERIOD: July 2016 – July 2017
BRIEF: to optimise direct marketing strategies aimed at Elapck client retention and expansion of the target market
TASK: consulting on direct marketing strategies; brochure restyling in order to insert new partners; selection of gifts and business gadgets
SKILLS/ROLE: account director, strategic planner, content manager, copywriter, creative director