RX Sonic – pitching material

CLIENT: RX SONIC Srl [study of diagnostics via images]
AGENCY: Queimada – Brand Care
PERIOD: June 2007 – November 2007
BRIEF: to clarify and simplify the new 3D tools for diagnostics and increase the visibility of the study
TASK: brand analysis; definition of competitive advantage and brand strategy; creation of pitching materials; consulting for events
MY ROLE: strategic planner, creative director