Tag Archive for: distribution

Statista - grocery ecommerce

Ecommerce and grocery shopping

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Technically they are called “Fast moving consumer goods” or “FMCG” [for those who love acronyms], practically they are the fresh foods one usually buys in farmer markets, supermarkets and grocery stores. Online vendors of these kind of products still have to work hard to compete with the traditional physical shops and conquer their market share, but in some countries the online grocery shopping is starting to spread. Here are some data.
Selva Gaia

Selva Gaia – strategic consulting

BRIEF: to create and launch the Selva Gaia business focused on trading Made in Italy food products
Misto Pepe - brand identity

Misto Pepe – business plan, trademark and brand identity

BRIEF: to create the Misto Pepe format for restaurant, winery and food distribution

Buongiorno e Buonasera – branding plan and launch

BRIEF: to develop and launch the Buongiorno e Buonasera format for eatery, bar cafeteria, pizzeria and deli focused on Italian food

Tag Archive for: distribution

Statista - grocery ecommerce

Ecommerce and grocery shopping

/
Technically they are called “Fast moving consumer goods” or “FMCG” [for those who love acronyms], practically they are the fresh foods one usually buys in farmer markets, supermarkets and grocery stores. Online vendors of these kind of products still have to work hard to compete with the traditional physical shops and conquer their market share, but in some countries the online grocery shopping is starting to spread. Here are some data.
Selva Gaia

Selva Gaia – strategic consulting

BRIEF: to create and launch the Selva Gaia business focused on trading Made in Italy food products
Misto Pepe - brand identity

Misto Pepe – business plan, trademark and brand identity

BRIEF: to create the Misto Pepe format for restaurant, winery and food distribution

Buongiorno e Buonasera – branding plan and launch

BRIEF: to develop and launch the Buongiorno e Buonasera format for eatery, bar cafeteria, pizzeria and deli focused on Italian food