Posts

Food and beverage trends

Food & Beverage industry trends 1/2

/
Having had a look around trends reports created by accredited research institutes for the 2020, I have put together a list of consumers' desired features in different industries. Here are my findings for the food and beverage sector to implement in their new production's ideas.
Statista - grocery ecommerce

Ecommerce and grocery shopping

/
Technically they are called “Fast moving consumer goods” or “FMCG” [for those who love acronyms], practically they are the fresh foods one usually buys in farmer markets, supermarkets and grocery stores. Online vendors of these kind of products still have to work hard to compete with the traditional physical shops and conquer their market share, but in some countries the online grocery shopping is starting to spread. Here are some data.
Statista - Top 10 wine importing countries

Top wine importing countries worldwide

/
In 2018 worldwide countries produced more than 292 million hectolitres of wine, the major producers being Italy [54.8 m hl], France [41.9 m hl] and Spain [44.4 m hl], but which are the most valuable importing countries? Here are some data and the worldwide Top10 ranking for wine importers.
sushi & flowers

Focus on: UK food trends – part 4

/
I'm recently working with a variety of companies in the food & drink sector creating international brands based on in-depth analysis of their markets and accurate business plans. Here is a gift, some more interesting data regarding the UK food trends.
Free-from icons

Focus on: UK food trends – part 3

/
I love it when I can work with companies operating in the food market and build with them an international brand based on and in-depth knowledge of their markets and a good business plan. Here is a gift, some other data related to the UK food trends.
PHE - healthier eatingPHE

Focus on: UK food trends – part 2

/
I'm working with a variety of food companies that aim to build an international brand and need to know better their markets in order to create their marketing strategy. Here is a gift, some more data concerning the UK food trends.
Mintel - food packaging recycleMintel

Focus on: UK food trends – part 1

/
I'm often working with food market companies that plan to create an international brand and aim to learn more about their markets in order to define their business plan. Here is a gift, some data concerning the UK food trends.
Attest - UK food consumption habits

Focus on: UK food consumption habits

/
In this period I'm working a lot with food companies that want to position their brand internationally and need to know more about their markets before we can define their strategic plan. Here is a gift, some data concerning the Brits' food consumption habits.

Portfolio Items

Foodbooks - multimedia food archive

Foodbooks – strategic plan

BRIEF: to create the market analysis, the business model and the strategic plan for the launch of a multimedia archive focused on food