Tag Archive for: technology

Where innovation is born
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Where does innovation come from? Bloomberg annually publishes a ranking of the most innovative countries, those that can therefore be considered global leaders in research and development, patent activity, high-tech density and so on. Here is the 2021 ranking based on 2020 data.

How technology will shape the future of society
The new technological protagonist of the next few years will certainly be 5G and lots of us are waiting for it. According to Mintel and other accredited research institutes and their projections, 5G will be able to connect 125 billion devices by 2030, and it is expected that this will contribute to the spread of practices that will incorporate elements of virtual and augmented reality in various sectors. Technology is going to shape a different idea of society.

Packaging trends 2/2
The effects on the environment and the request for personalisation and engaging experiences are key factors in packaging evolution. With this in mind, brands and businesses need to innovate their marketing strategy in terms of packaging design and production. Here are some further reflections on packaging trends.

Focus on: UK food trends – part 1
I'm often working with food market companies that plan to create an international brand and aim to learn more about their markets in order to define their business plan. Here is a gift, some data concerning the UK food trends.